Hi, My Name is Grayce olsen.
ABOUT ME
Hi! I’m Grayce Olsen, a senior at the University of Nebraska–Lincoln studying Advertising and Public Relations, with a passion for creative storytelling, branding, and connecting with people through digital media.
Most recently, I worked as a Social Media Strategist Intern at OBI Creative, where I developed and executed content strategies for multiple client accounts, created short-form videos, wrote on-brand copy, and tracked engagement to optimize campaigns. I currently serve as a Brand Design Specialist at Beautiful Soul Spa Suites, designing digital and print advertising materials, managing promotional content, and creating branded menus that strengthen client relationships. I also manage social media for The Waterfall Lounge, developing strategy-driven posts and writing copy that reflects each brand’s unique voice.
Through both my coursework and professional experience, I’ve built a strong foundation in content creation, design strategy, and AP Style writing. I’m skilled in Adobe Creative Cloud and Adobe Express on Mac, and I thrive on turning creative concepts into compelling campaigns that connect with audiences.
Outside of work and school, I stay inspired by working out, walking my dogs, cooking new recipes, and playing tennis. I also love exploring new restaurants and spending time with friends and family—experiences that keep my creativity fresh and my perspective grounded. I’m excited to keep growing in the ADPR world and to create work that inspires, engages, and leaves a lasting impact.
Cover Letter
Dear Hiring Manager,
My name is Grayce Olsen, and I am a senior at the University of Nebraska–Lincoln majoring in Advertising and Public Relations. Alongside my academic work, I have gained hands-on professional experience in branding, marketing, and social media strategy through agency, corporate, and hospitality roles. I’m passionate about creative storytelling, brand building, and connecting with audiences in authentic, strategic ways.
Most recently, I worked as a Social Media Strategist Intern at OBI Creative, where I developed and executed content strategies for multiple client accounts, created short-form videos, wrote on-brand copy, and analyzed engagement metrics to optimize campaign performance. I currently serve as a Brand Design Specialist at Beautiful Soul Spa Suites, designing advertising materials, developing menus, managing branding projects, and creating large-scale exterior graphics that strengthen client relationships and drive business growth.
Additionally, I manage social media and serve as a bartender at The Waterfall Lounge. In this role, I create promotional content, engage with our audience to build community, and develop strategies to increase traffic. Balancing creative work with customer-facing responsibilities has sharpened my communication, time management, and leadership skills.
These experiences have given me a strong foundation in content creation, branding, social media marketing, customer engagement, and project management. I’m eager to bring my creativity, strategic thinking, and collaborative mindset to a team where I can contribute to impactful campaigns while continuing to grow under the guidance of industry leaders.
Thank you for your time and consideration. I look forward to the possibility of contributing my skills, energy, and passion to your organization.
Sincerely, Grayce Olsen